Business Of Packaging Episodes

August 17, 2022

Why We Need More Female Executive Creative Directors | Ep 103

Learn what an Executive Creative Director does at a design agency, what they're responsible for, and how lifelong learning is critical to the position. We talk with Chloe Templeman of BigFish London and previously DesignBridg...

Business Of Packaging

April 04, 2022

Packaging Design En Español con Hernan Braberman | Ep 88

En el episodio de hoy hablamos con Hernan Braberman Director de Diseño de Tridimage de Argentina. Trabajan con marcas de todo el mundo y tratan con productos de todos los sectores. En este episodio, aprenderá sobre empaques i...

Packaging Design Business Of Packaging

January 20, 2022

Find Your Flow in Packaging Design with Gene Portnoy | Ep 77

Learn how finding your flow in the package design process allows you to deliver the value to your client. Gene Portnoy is a prolific packaging designer with years of experience, much of which never requiring a portfolio. In t...

Packaging Design Business Of Packaging

January 15, 2022

Toy and Game Board Packaging with Matt Nuccio | Ep 76

Ever wonder what it takes to design packaging for Monopoly, Barbie, GI Joe, and the world of games and toys? Matt Nuccio shares his experiences in the toy industry and his approach to packaging. Games and toys die on the shel...

Packaging Design Business Of Packaging

October 27, 2021

The Value of Knowing Your Value | Ep 69

This is the story of how your host, Evelio Mattos, won a packaging design and product launch pitch against VaynerMedia and also lost $900,000 in the process. The lesson in today’s episode is about knowing your value and under...

Packaging Design Business Of Packaging

October 11, 2021

Bringing Back Reusable Glass Bottle with Caren McNamara | Ep 67

Years ago, the return and reuse of glass bottles was common practice, but when convenience began to dominate the messaging around packaging, this went out the window. Now, 75% of glass bottles end up in landfills. Through her...

Sustainability Business Of Packaging

September 23, 2021

How to Redesign Packaging for Hundreds of SKUs with FORGE | 65

Todd Maute explains how CBX’s FORGE process helps redesign multi-SKU packaging for CPG and retail brands faster and sometimes cheaper. CBX is known for its brand experience development for pet, food, and even pet food brands!...

Packaging Design Business Of Packaging

August 25, 2021

Engineering Packaging Logistics & Supply Chains | Ep 61

Supply chains are breaking down, freight rates are blowing up, and today there are even brands that are paying off dock workers to move their products to the front of the line. Don't stoop low enough to break the law, just listen to this episode where Thaxton Lipscomb explains how to engineer your logistics to move your goods faster and cheaper. He lays out everything from materials to incoterms and how to save money by shifting responsibilities to sellers making them want to move the goods faster in order to get paid upon delivery. Here's what you get in this episode: 1) What the hell is ECT? If you’re ordering packaging and it’s shipping in corrugated boxes, you need to know what ECT is. You’ll also get a few standards that you can use when quoting packaging. Yes, the quality of the cartons impact your overall costs. 2) This was new to me, they’re called INCOterms. Thaxton will explain how to leverage incoterms to create a sense of urgency in delivery but also how you can shift the responsibility to the seller. Not only that it can allow you to shift costs back to the seller and determine who is responsible for payment and when. So save money and get things faster. 3) One of the biggest trends coming for 2022. Reverse logistics! Forget the color of the year, brands don’t really care about superficial trends right now. It is all about consumer experience and saving money. Really it’s about saving money. Reverse logistics does both. 4) I know I usually give you three things, but this one is so good I gotta tease it. Thaxton explains how they saved money and redesign time by changing the truck type instead of redesigning the packaging to correct transit damage. You have to listen to this because you won’t believe it.

Business Of Packaging

August 18, 2021

How to Launch a Packaging Design Agency and Get Clients | Ep 59

Today's guest is Andy Kurtts, the founder of Buttermilk Creative, a food & beverage packaging agency based in North Carolina. After leaving his full-time position over 5 years ago he launched Buttermilk Creative. Andy set out...

Packaging Design Business Of Packaging

June 28, 2021

How to Design Packaging for DTC with Last Crumb Cookies | Ep 50

Learn what it takes to design, buy, and launch packaging for a start-up. we discuss numbers, concepts, and next steps.

Packaging Design Business Of Packaging

February 18, 2021

Packaging Design and Project Management| Ep. 41

Have you ever wondered how packaging designs and brands navigate timelines And manage all of the moving parts of the complex packaging industry? Have you ever tried to manage your own packaging project from design to manufact...

Packaging Design Business Of Packaging

December 21, 2020

How to Design Packaging to Overcome Business Challenges | Ep. 37

How does packaging impact transportation, warehousing, inventory, finance, IT, Automation, even systems management? Learn how fill-rate, box size, and distribution can make or break your business. We talk to Joe Fernandez, Se...

Packaging Design Business Of Packaging

December 18, 2020

Generating Packaging Leads on TikTok | Ep. 36

Struggling to generate leads, not sure where to go, LinkedIn not doing you any favors? Maybe it's time you gave Tiktok a chance. Today we talk to Cory Connors or CoryGated, as he's known on TikTok. We discuss what the platfor...

Business Of Packaging

December 09, 2020

Making Good Packaging Design Decisions w/ Adam Peek | Ep. 35

We've all heard E. Adam Peek host his packaging podcast The People of Packaging, so intros episode we turn the tables and ask him a few questions. Gain a new perspective on the future of packaging, insight into labels and the...

Sustainability Business Of Packaging

November 23, 2020

What is How 2 Recycle Labeling & Packaging Design | Ep. 33

What is How to Recycle labeling? We talk to Kelly Cramer, the Lead @ How2Recycle.com, a team that helps packaging designers, brands, and consumers learn how to recycle packaging and share the responsibility of recycling packa...

Sustainability Business Of Packaging