Packaging Design Episodes

Everything you need to consider when thinking of deigning sustainable packaging. Materials, processes, questions, and what sustainability even means. Great way to get started.

Jeremy Etchison & Ben Blanchard are the dynamic duo behind SONOS ' Roam packaging. Their team of designers and engineers executed what can be called the future of sustainable tech packaging. A completely recyclable product pa...

Learn what it takes to design, buy, and launch packaging for a start-up. we discuss numbers, concepts, and next steps.

In our conversation about packaging design for Pride month with Zipeng Zhu, why men's body wash has grip, and why it's important to share your work to build your network. You'll also get, How Zipeng Zhu selects colors when de...

Packaging design powerhouse Enlisted Design has designed packaging for brands like All Birds, Fridababy, Linksys, and so many other brands. Beau Oyler CEO of Enlisted shares their approach to designing product and packaging u...

Why did McDonald's need a packaging redesign, what was being solved, or how long ago did this project kick-off? we get into the details with Matt Sia, Creative Director at Pearlfisher. We discuss Matt's sketching, the pitch m...

Have you ever wondered how packaging designs and brands navigate timelines And manage all of the moving parts of the complex packaging industry? Have you ever tried to manage your own packaging project from design to manufact...

A big part in packaging design is selecting materials. Are the materials strong enough, flexible enough, do they produce the right amount of cushion? But beyond the protective properties of packaging, we need packaging to con...

When it comes to packaging design education there are many paths to take and many times we're unclear with where those paths can take you. In this episode we discuss packaging education and the program Gerardo Herrera has bui...

How does packaging impact transportation, warehousing, inventory, finance, IT, Automation, even systems management? Learn how fill-rate, box size, and distribution can make or break your business. We talk to Joe Fernandez, Se...

Interested in sustainable packaging? Learn how to source materials, designers, and manufacturers with Guacamole Airplane's Packaging Supplier's Guide.

Dr. Andrew Hurley offers the answer to "Will your packaging design changes deliver a measurable ROI?" His platform Package Insight offers an eye into consumer thoughts, emotions, and how they actually interact with your packa...

Today’s Guests are Chris Cook & Audra Nebolini, ACDs at CBX. Here's what we discuss and what you can learn more about: Packaging design strategy , what it's like in a major brand strategy session Setting benchmarks for succes...

What do professional designers do when they want to learn something new? They can’t always run off to the fanciest packaging design schools. They look for what fits into their busy lives. Online design education, from YouTube...

Michael Keplinger joins us to discuss the packaging design and brand building strategies it takes to launch a Smashbrand. We'll talk about testing, substrates, print processes, and how to view packaging as a start-up or an es...

Markus Joutsela is a Visual Communications lecturer at Finland's famous Aalto University. Markus also founded the Pack-Age program which takes students from every discipline and combines them to create packaging innovation ma...

With over 35 years of experience in design and print, we only scratch the surface of Lisa’s experience. But lucky for all of us, Lisa has also launched a print production class online to teach you how to design to print and h...

In episode 26, we discuss everything you need to know in order to begin designing cannabis packaging. Our guest Jared Mirsky is one of the most well-known cannabis brand agents in the game today. He's shared his story about ...

We speak with Logan Steinfeld, Staples' Manager of Product Design who oversees product development and packaging design to understand not only what packaging guidelines are for, but what they entail. Logan's team recently la...

1) What is the product and how many skus will there be to start? For example if the product is a pair of sun glasses and it comes in 10 colors, those are 10 SKUs you will be designing packaging for. 2) How Much? What will t...

Deon Mixon, like so many other designers of color have experienced being the the only African American designer in a design class, a design agency, and in front of the client. Deon developed DesignEye | The Graphic Design Edu...

Understanding how Prop 67 impacts your business's packaging design and manufacturing. What it means, and what you need to do including these four things: The name of the manufacturer: 1) The manufacturer, not the reseller, th...

How do you design packaging while working from home? After watching the most recent Underdogs video about Apple's project Pandora I thought it was a good time to share how working from home has changed the package design proc...

We speak to Mike Cessario about the packaging design for Liquid Death and how they've taken social media haters and made them their biggest source of online marketing featuring Liquid Death's packaging design. We discuss ever...