July 27, 2021

Sonos Packaging : How to Design Packaging for a Sustainable Future | Ep 54

Sonos Packaging : How to Design Packaging for a Sustainable Future | Ep 54

Jeremy Etchison & Ben Blanchard are the dynamic duo behind SONOS' Roam packaging. Their team of designers and engineers executed what can be called the future of sustainable tech packaging. A completely recyclable product pack that uses custom paper wrapped corrugated board and molded fiber inserts to cradle and present the ROAM speaker. 

We discuss how sustainability was the Northstar that led to Sonos' packaging design for the ROAM and all future Sonos products. We learn about custom papers, molded fiber inserts, and the necessity of designing within a grid for multi SKU packaging. 

Connect with Jeremy and Ben on LinkedIn

Tag Evelio in your LInkedIn posts about packaging

Support the sponsors that support the PDU (Package Design Unboxd) podcast:

Intl. Direct Packaging, the factory direct packaging manufacturer known for sustainable packaging manufacturing

WESTPack, California's first live conference! And it's a packaging conference. Sign up for your tickets here use promo code: unboxd to get 50% off various tracks

Sponsor Links:

Sustainable Packaging Manufacturer - IDPDirect

Specifications Management - Specright

*Are you a fan of Packaging Unboxd and want to connect with Evelio’s smiling face? Connect with him on LinkedIn to attend his weekly Packaging Class Live on LinkedIn every Friday and reposted to YouTube here.


Listen to these episodes next:

What is Luxury Packaging with Burberry Creative Director Vincent Villeger

What is Sustainable Packaging with Founder of Terracycle and LOOP Tom Szaky

Packaging Production & Manufacturing with Head of Realization at Pearlfisher Brandi Parker

How To Win Packaging Design Awards with Head of Pentawards Adam Ryan

Structural Packaging & User Experience with Think Packaging Mat Bogust

Founder of Center Design and Front and Center Podcast Host Alex Center

Building a 700 Million Dollar Brand with a photoshopped Can Design, Founder of Liquid Death Mountain Water Mike Cessario


❤️ packaging and want to join me on the Packaging Unboxd podcast? Fill out this form and we'll contact you if you're a fit Click here.

📦 Support the pod by leaving us a review here.

* Have you connected with Evelio on LinkedIn yet? if you haven't follow him to get daily packaging content and education, connect here.