Videos

Is it free if you get a new client? #PackagingDesign #BrandPackaging

Can Ai make packaging more sustainable? Watch full episode on Packaging Unboxd #packagingdesign #sustainable #graphicdesign #ai

ALDI UK just announced a switch from plastic rings to Snap Pack tech for their own-label beer a move that claims to reduce packaging waste by over 100 tonnes per year. But is this really a sustainable upgrade… or just a new version of the same problem? In this episode…

Will you let Ai replace you? Watch the full video on Packaging Unboxd #packagingdesign #design #ai #graphicdesign

Caudalie Skincare, a logo's hidden meaning, speaks volumes about their dedication. Watch the full episode with Base Design #Caudalie #branding #packaging #design #shorts

This week on Packaging Today, we’re serving up the packaging industry’s hottest developments—from adhesive trends to ocean cleanup efforts: 🔥 Hot Melt Adhesives: Boon or Burden? With the global market now around $9–11 billion and growing at 4–5% CAGR, hot melts are booming across packaging for corrugated, e‑commerce, and more.…

It’s Friday, which means it’s time for Pack of the Week on The Packaging Today Show — where we don’t just admire great packaging, we unpack why it works. This week, we’re sipping on style with Birra Moretti. We’re breaking down the bold, rebellious beauty of this can’s design —…

Would you work for FREE? #specwork #design #graphicdesign #packagingdesign

Have you been burnt out? Watch full episode. #packaging #design #health #WorkLifeBalance #MentalHealthMatters

Brad Pitt’s skincare line Le Domaine just dropped new “sustainable” packaging and we’ve got questions. In this episode of Packaging Today, we break down the design decisions behind the reimagined bottles and jars: real wood caps, reduced glass weight, and a brand story steeped in French vineyards and circular luxury.…

This week on Packaging Today, Adam Peek and Cory Connors break down the latest headlines in the packaging industry — from material innovation to sustainability debates — and then dive into our favorite segment: Can We Solve It? This fast-paced game show, proudly sponsored by Smartsolve.com, pits your toughest packaging…

Revisit 2024's year end review, were we right, what did we miss, what has changed in world we failed to account for. In this year-end episode of Packaging Today, we dive into the trends, designs, and regulations that shaped 2024—and explore how technology is changing the game. We’ll also sit…

Delve into the story behind an exquisite panettone creation, far exceeding expectations. Discover why this a personal gift of culinary excellence. #packaging #branding #design #shorts

What would you buy? #VanillaExtract #PackagingDesign #ConsumerBehavior #ProductPackaging #Branding #GroceryShopping #PurchaseDecisions #MarketingPsychology #ProductReview #FoodIndustry

In today’s episode of Packaging Today, we’re diving into the shiny, guilt-washed world of recycled beauty packaging and asking the tough question: is this actually sustainable, or just another PR pump & dump? We unpack MOB & Credo Beauty’s collaboration with the Pact Collective to create the first-ever lotion pump…

Should we start the Packaging Class Again? #Packaging #designeducation #printproduction #shorts

Yes. Watch the full episode with Base Design #Copywriting #GraphicDesign #DesignThinking #shorts

This week on Packaging Today, it’s a vanilla face-off. In our Pack of the Week segment, we’re putting two pure vanilla extract brands head-to-head: Cook’s and Rodelle. One leans vintage apothecary with heritage typography and gold accents, while the other goes modern organic with crisp white space and botanical illustration.…

Discover how BASE Design revolutionized the app store, JFK, and startup From Roy, their unique approach to brand strategy, visual identity, and digital integration, offering a one-stop solution for their clients. #packaging #design #designinspiration #short

The importance of detail in building a strong brand is about crafting every aspect of your brand from the ground up. Watch the ful episode with Base Design #designinspiration #packaging #branding #shorts

we dive into a story that sounds like science fiction but is very real: scientists are using genetically modified E. coli bacteria to convert plastic waste into paracetamol (acetaminophen). Yep your headache might one day be cured by yesterday’s packaging. We’ll break down: What it could mean for the future…

Learn by Copying? Yes! Watch the full episode for more. #packaging #designeducation #design

Copying design can build foundational skills. Think of it like learning guitar, you start with simple songs. We break down elements, edit them, and create your own unique designs with newfound confidence. #LearnDesign #DesignTutorial #packaging #shorts

Evelio, Adam, and Cory take on your biggest packaging challenges. You send the questions, and we give you the solutions, unless we can’t, in which case... you win a free shirt. We’ll also break down the week’s most important (and weirdest) packaging news, from surprising innovations to eyebrow-raising policy moves.…