Join hosts Evelio Mattos, Cory Connors, and Adam Peek as they break down the latest packaging news and share a step-by-step guide on how startups can design packaging that stands out in today’s market. Learn how to choose the right materials, create cost-effective designs, and build packaging that tells your…
Discover how BASE Design revolutionized the app store, JFK, and startup From Roy, their unique approach to brand strategy, visual identity, and digital integration, offering a one-stop solution for their clients. #packaging #design #designinspiration #shorts
Discover the strange but lucrative world of flipping empty luxury packaging. From Loewe bags to Chanel boxes, people are reselling what most of us throw away for hundreds online. Learn why buyers pay top dollar for used packaging, how this resale economy works, and what designers and brands can take…
Engine Organic Gin's packaging design is gassed up and ready to disrupt your bar cart. Today on Packaging Today, Evelio, Cory, and Adam break down the bold branding move that puts high-end gin in what looks like a motor oil can and why it works. We’ll dive into: Why Engine…
Unpacking cardboard's secrets! Are you prepared to dive deep into the unseen layers? From liners to mediums, no detail is too small. Discover why some cardboard experts might be losing sleep over it! #CardboardSecrets #PackagingDesign #ManufacturingProcess #CorrugatedCardboard
Could bath bomb wrappers go straight in the water? Or even down the toilet? Turns out, new cellulose tech is making waves with a sustainable alternative to plastic wrap. It dissolves and disperses! "It doesn't completely go away..." #bathbombs #sustainablepackaging #ecofriendly #zerowaste #bathroomhacks
Packaging problems? When the box fights back! Some packaging is so difficult that it requires tools to open it! See why it drives some people insane! "No thanks" to packaging requiring blades. #packagingfails #unboxingnightmare #frustration #packagingdesign
Oregon's innovative approach to EPR goes beyond fees! See how structured data slashes costs by optimizing product design for less impact and lighter materials. 'Let's start talking about paying less fees!' #EPR #DataOptimization #SustainableDesign #OregonEPR #EcoFriendlyProducts
Plus Does Adam's fit gives Chic-Fil-A manager vibes? #plastic #medicine #viral #chickfila #internet #memes #packaging
Can better data actually SLASH EPR fees? Apparently, there are two sides to the story. One side involves pure reporting, which some call “the taxation side.” Learn why accurate reporting is essential to avoid overpaying taxes! #EPRfees #ExtendedProducerResponsibility #RecyclingData #DataReporting #Taxation
Today, we reveal the Label King of Utah, the behind-the-scenes powerhouse who's printing labels. But here's the real question: Is a label considered packaging? Evelio and Adam dig deep into the wild world of labels: Why they’re often overlooked in packaging strategy When a label is packaging… and when it’s…
This Wednesday edition of Packaging Today dives into the packaging tightrope every beauty brand is walking today. We unpack: How brands are combining luxe tactile finishes, weighty closures, and multisensory experiences… while still chasing eco-credentials. Which innovations like refillable systems or botanical embossing translate well beyond cosmetics into industries like…
Brands face a reckoning! Will companies burying environmental data pay the price? The initial costs are real, but the PR fallout could be even worse. Watch as the truth comes out. Will they fix the issues or just allocate a budget? #sustainability #ESG #Greenwashing #ClimateAction #CorporateResponsibility
You’ve been lied to. That compostable bag? Not compostable. That “recyclable” pouch? Only in your dreams. In this episode of Packaging Today, Adam Peek and Evelio Mattos blow the lid off the biggest packaging myths brands and consumers still believe and expose the truth behind so-called “sustainable” materials. From fake…
Why are some plastics so hard to recycle? It turns out that volume matters. The lower the volume and value, the higher the recycling fees. Expanded polystyrene, like foam cups and containers, are a prime example. It takes a lot to make a pound! #recycling #plasticwaste #environment #sustainability #ecofriendly
Today on Packaging Today, Evelio Mattos and Adam Peek are joined by Matthew Wright, the founder of Specright, to uncover a critical but overlooked tool in EPR compliance: specifications management. As states roll out Extended Producer Responsibility laws, brands need accurate reporting and traceability more than ever. Overly complex packaging,…
Is EPR just a 'money grab'? It takes funds from brands, impacting consumers and recycling infrastructure. Some might see it as a tax, but the process is transparent. The question is whether the funds will actually improve recycling. #EPR #Recycling #Sustainability #EcoTax #GreenBusiness
Will refill stations become the future of sustainable packaging? One expert believes pre-competition collaboration is key: "What if we had the same bottle...we could refill it?" Imagine a world with shared detergent and lotion refills! #SustainablePackaging #RefillRevolution #PreCompetition #EcoFriendly #Sustainability #ReuseReduceRecycle
New colors still not in adobe? watch full episides on Packaging Unboxd. #packaging #design #pantone #adobe #graphicdesign
EPR is changing the game! Producers are now accountable for their packaging's recyclability & value. With laws spreading across the US, Canada, EU, and beyond, ignoring EPR is no longer an option. Is business ready for this global shift? #EPR #Recycling #Sustainability #Packaging #EcoFriendly
Using technology to test packaging designs before going into market with designalytics. Full episodes available on Packaging Unboxd #packagingdesign #ai #packaging #design
3 packs enter, 1 pack leaves. This isn’t your usual polite packaging panel — this is an all-out brawl. Each host enters the ring with their contender for best packaging of the week. From genius sustainability plays to outrageous luxury flexes, only one design will be crowned victorious. 👊 Evelio.…
Evelio dives into EPR, admitting “I know nothing.” This policy tool aims to hold producers accountable for their packaging. Discover how states are reshaping recycling responsibilities and shifting the status quo. #EPRPolicy #RecyclingRevolution #ProducerResponsibility #Sustainability #EcoPackaging
Can brands dodge packaging fees by selling refillable vessels as standalone products? Are reusable containers the loophole in environmental regulations? The future of retail might depend on it. "Removing EPR fees" could revolutionize product sales. #refillrevolution #packagingfree #EPRfees #sustainablebusiness #reuserevolution
