Let's design your packaging - https://www.linkedin.com/in/eveliomattos/
Ask us to Roast your packaging.
Should one box do it all? Can dual-purpose packaging solve retail chaos and cut COGS by 13%?
In this episode of Packaging Unboxed, Evelio Mattos, Cory Connors, and Adam Peek take on a real-world packaging question from the team at Plink!—should they merge two different packaging structures into a single, more versatile design? The goal: simplify the shelf and counter experience, reduce SKUs, and cut their cost of goods sold by over 13%. The guys explore the pros and cons of dual-function boxes that can sit pretty on a shelf or tear open for impulse grabs at checkout. It’s a lively roast, redesign, and reality check session on form, function, and the power of smart dielines.
Got a packaging problem? Tag Evelio, Cory, or Adam online with your biggest packaging challenge and they’ll break it down, roast it (kindly-ish), or help rebuild it live on the show. You might just be our next Pack of the Week!
Mentions:
Plink! – https://drinkplink.com/
About the show:
This podcast explores groundbreaking innovations in packaging and product design, focusing on sustainability and user experience. Hosted by industry experts Evelio Mattos, Cory Connors, and Adam Peek, each episode delves into companies and products that are reshaping their markets. The goal is to inform and inspire professionals and enthusiasts alike to think differently about design and its impact on the world.
Join packaging industry experts Evelio Mattos, Cory Connors, and Adam Peek each week on the “Packaging Today Show” LIVE!
Unpack the world of packaging design, manufacturing, and sustainability. From analyzing the latest packaging trends and packaging regulations to sharing insider tips on how to design packaging that stands out on retail shelves, this show offers a front-row seat to the decision-making and creative processes behind global packaging strategies.
Gain practical guidance on how to make packaging more eco-friendly and cost-effective, as well as insights into sustainable packaging solutions that reduce waste and carbon footprints. Learn the art and science of packaging manufacturing, explore new materials, and master techniques to elevate brand experiences.
Perfect for packaging procurement managers, creative directors, brand owners, and designers, the “Packaging Today Show” cultivates a growing community dedicated to innovation, collaboration, and education in the world of packaging.
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