Learn how to design packaging by understanding how brands develop product packaging to create an unboxing experience.
Watch as Packaging Designer Evelio Mattos unboxes the Google Nest Hub Max and underscores the importance of clear communication through out the unboxing process.
Dive into materials used on the Google Nest Hub Max packaging design from grayboard wrapped in film laminated art paper, to molded fiber inserts. Learn how this was built and inserts assembled as well as why certain decisions may have been made.
Product packaging needs to communicate the product's ease of use and its inclusivity through design.
Learn how to design packaging that works by taking apart packaging that's defining the industry today.
