If You Aren't Using This Design Hack Today You're Losing $$ 😲 #shorts

Defining your brand and what you want to champion as a business is part of how you design your packaging beginning with first principles.

London based Black Ink Projects has designed packaging for a multitude of brands Adidas, Humanrace, Pharrell, each more innovative than the last.

Watch the full episode https://youtu.be/Io_B2EXWzr4

#packaging #design #branding #startup #education

*Are you a fan of PDU and want to connect and learn from Evelio’s smiling face? Connect with him on LinkedIn to attend his weekly Packaging Class Live on LinkedIn every Friday and reposted to YouTube here.
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Past guests on Package Design Unboxd include: Former Creative Director of Packaging at Burberry Vincent Villeger, Founder of Terracycle and LOOP Tom Szaky, Head of Realization at Pearlfisher Brandi Parker, Head of Pentawards Adam Ryan, Cardboard Ninja at Think Packaging New Zealand Mat Bogust, Packaging Instructor at Art Center School of Design Gerardo Herrera, Founder of Center Design and Front and Center Podcast Host Alex Center, Head of sustainability at Interact Brands Valerie Hawks, Materials and sustainability at Nirvana CPH Katie Kubrak, Founder of Liquid Death Mountain Water Mike Cessario, and more.
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