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Videos

April 30, 2024

Your Sustainable Packaging Needs This #shorts

Your Sustainable Packaging Needs This #shorts

Discover professional packaging design insights from seasoned designer Uwe Melichar, specializing in sustainable packaging solutions. With decades of experience, Uwe navigates the intersection of graphic and product design, advocating for eco-friendly practices globally Support our Sponsors: Learn how to design sustainable packaging for Free: https://idpdirect.com/design_guides/ Understand how specifications management can…

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April 29, 2024

Packaging Design Inspired by Mexico | #shorts

Packaging Design Inspired by Mexico | #shorts

Adrian Viesca is an expert and influential figure in the beverage industry, with a focus on traditional Mexican mixers. As an enthusiastic representative of Miche Mix, Adrian brings a wealth of knowledge and experience from Monterrey, Mexico. With a commitment to preserving and sharing the authentic taste of Mexico, he…

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April 28, 2024

Can we Ever Get Rid of Plastic Packaging | Packaging Today Show

Can we Ever Get Rid of Plastic Packaging | Packaging Today Show

As more and more focus is on eliminating plastic from food or everyday packaging the questions around its usefulness fail to be answered. Today Adam, Cory, and Evelio will discuss the realities of plastic packaging and the first steps to take to reduce the need for plastics in everyday packaging.…

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April 28, 2024

Not Beer Packaging Unboxing | A Very Special Packaging Today Show

Not Beer Packaging Unboxing | A Very Special Packaging Today Show

Hey, we're unboxing Not Beer on the Packaging Today show this Monday morning, join & get a front seat to discussion how to launch a challenger brand's packaging. Join Adam Peek, Cory Connors ♻️📦, Dillon Dandurand, and myself Evelio Mattos to get a behind the scenes peek. #packaging #startup #entrepreneur…

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April 27, 2024

Make Your Color Stand out #shorts

Make Your Color Stand out #shorts

Discover the secret to achieving punchier colors in your print jobs! In this video, we delve into the fascinating world of color substitution in CMYK printing. Learn how to replace traditional cyan, magenta, yellow, and black with vibrant alternatives for breathtaking results. #CMYKPrinting #ColorSubstitution #VibrantColors #PrintJobTips #ColorVariety #PrintingTechniques #ColorSubstitutionTips #PrintDesign…

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April 26, 2024

7 Print Tricks You Need to Know

7 Print Tricks You Need to Know

Whether you're a seasoned designer or just starting out, understanding these techniques can take your packaging game to the next level. Join us for a concise 15-minute exploration where we demystify foil stamping, debossing, multi-level debossing, spot colors, UV inks, silk screening, and ink replacement. Stick around to uncover why…

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April 26, 2024

Packaging Tips for Standing Out #shorts

Packaging Tips for Standing Out #shorts

Discover how foil stamping can make your product packaging shine! In this video, we explore how adding foil to your packaging design can catch and captivate your customers' attention. Learn the secrets to standing out on the shelf and creating a lasting impression. #PackagingDesign #FoilStamping #StandOutOnShelf #CaptivateCustomers #ProductPresentation #PackagingTips #BrandIdentity…

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April 25, 2024

Reusable Packaging #shorts

Reusable Packaging #shorts

Discover professional packaging design insights from seasoned designer Uwe Melichar, specializing in sustainable packaging solutions. With decades of experience, Uwe navigates the intersection of graphic and product design, advocating for eco-friendly practices globally Support our Sponsors: Learn how to design sustainable packaging for Free: https://idpdirect.com/design_guides/ Understand how specifications management can…

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April 23, 2024

Is Reusable Better than Recyclable?

Is Reusable Better than Recyclable?

Discover professional packaging design insights from seasoned designer Uwe Melichar, specializing in sustainable packaging solutions. With decades of experience, Uwe navigates the intersection of graphic and product design, advocating for eco-friendly practices globally Support our Sponsors: Learn how to design sustainable packaging for Free: https://idpdirect.com/design_guides/ Understand how specifications management can…

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April 20, 2024

How 2 Recycle Packaging & Specifications : Packaging Today

How 2 Recycle Packaging & Specifications : Packaging Today

You've heard fo How 2 Recycle, or mybe you haven't but it's the easies t way to educate consumers on how to break apart their packaging to properly recycle it. Well How 2 Recycle is joining forces with Specright to help identify specifications and make it even easier to truly…

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April 19, 2024

Where to Put Your Logo on Packaging

Where to Put Your Logo on Packaging

Where your logo goes on your packaging is as important as what you're actually packaging! How to Design Packaging is a weekly Live conversation answering questions from the week in a quick 20 minute episode. The Live broadcast allows you the viewer to ask questions that get answered live in…

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April 17, 2024

Are Paper Bottles Good? #shorts

Are Paper Bottles Good? #shorts
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April 14, 2024

Packaging Today Show

Packaging Today Show

A weekly dive into the different opportunities in the packaging industry and how to benefit from them. We basically break it down so our first graders can understand how to start making a difference with packaging. Maybe it'll help boost your brand, save you money, or (this would be awesome)…

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April 10, 2024

Michelada Mix Redesign: Capturing the Spirit of Mexico

Michelada Mix Redesign: Capturing the Spirit of Mexico

Adrian Viesca is an expert and influential figure in the beverage industry, with a focus on traditional Mexican mixers. As an enthusiastic representative of Miche Mix, Adrian brings a wealth of knowledge and experience from Monterrey, Mexico. With a commitment to preserving and sharing the authentic taste of Mexico, he…

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April 8, 2024

Packaging Today: Sustainable Packaging Truths/Myths

Packaging Today: Sustainable Packaging Truths/Myths

Cut Through the Green with Packaging Today, on a dynamic, 30-minute live show that brings together three of the packaging industry’s most insightful minds—Adam, Evelio, and Cory. As professional packaging hosts with years of expertise, they’re on a mission to demystify the complex world of sustainable packaging. This engaging series…

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April 5, 2024

How to Design Packaging Structural Packaging for Beginners

How to Design Packaging Structural Packaging for Beginners

The Five Fundamentals of Structural Design Protection: Discuss how structural design ensures product safety from production through to end-user handling. Quick example: Bottle packaging design that prevents breakage. Functionality: Cover how the design facilitates product use, storage, and transport. Quick example: Foldable box designs for flat shipping and easy assembly.…

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April 5, 2024

Product Packaging - How to Design Packaging

Product Packaging - How to Design Packaging

This week's episode of 'How to Design Packaging, take your product recommendation and design packaging for it LIVE. Dive into the creative process with us as we take a product requested by our audience and meticulously craft its packaging from the ground up. This episode is more than just a…

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April 4, 2024

Does Craftsmanship = Luxury? #shorts

Does Craftsmanship = Luxury? #shorts

Learn how to design luxury packaging and what luxury packaging can mean from Vincent Villeger is a seasoned luxury packaging designer (Burberry, Givenchy, By Far, Milton Brown, and more) with a rich background in the industry. Learn more about Vincent here: http://vincentvilleger.net Known for his refined and innovative approach to…

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April 3, 2024

How to Design Packaging for Luxury Brands

How to Design Packaging for Luxury Brands

Learn how to design luxury packaging and what luxury packaging can mean from Vincent Villeger is a seasoned luxury packaging designer (Burberry, Givenchy, By Far, Milton Brown, and more) with a rich background in the industry. Learn more about Vincent here: http://vincentvilleger.net Known for his refined and innovative approach to…

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March 31, 2024

Packaging Today Show : Best of April Fool's Packaging

Packaging Today Show : Best of April Fool's Packaging

Evelio & Adam breakdown the best of April Fool's Packaging as seen online as an annual marketing exercise. Is it worth it, are they good, do they fall flat, or are they out right out of touch. Join Evelio & Adam to see what's new in marketing with packaging design.…

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March 28, 2024

Specright is Changing How We Do Business #shorts

Specright is Changing How We Do Business #shorts

Tom Preston of Specright breaks down the importance of data management in the future of business and design, watch the full episode here: https://youtu.be/fqE-lr9ycH4

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March 27, 2024

How will Ai shape the future of business #shorts

How will Ai shape the future of business #shorts

Tom Preston of Specright breaks down the importance of data management in the future of business and design, watch the full episode here: https://youtu.be/fqE-lr9ycH4

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March 27, 2024

Why Data Matters more than Ever for Packaging Design #shorts

Why Data Matters more than Ever for Packaging Design #shorts

Tom Preston of Specright breaks down the importance of data management in the future of business and design, watch the full episode here: https://youtu.be/fqE-lr9ycH4

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March 26, 2024

Future of Business Management with Specright #shorts

Future of Business Management with Specright #shorts

Tom Preston of Specright shares how Specright aims to change business by digitizing knowledge and making it accessible to anyone in your business, watch the full episode here: https://youtu.be/fqE-lr9ycH4

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