Where do you source packaging materials? Especially for brands big and small. #PackagingDesign #Sustainability #2025Trends #shorts
Caudalie Skincare, a logo's hidden meaning, speaks volumes about their dedication. Watch the full episode with Base Design #Caudalie #branding #packaging #design
sit down with the founders of Casalú, the bold rum spritz brand making waves across the U.S. beverage scene. We go beyond the can—into the design, branding, and cultural storytelling behind one of the most exciting ready-to-drink (RTD) brands in the market today. Casalú is more than just a drink—it’s…
The Design Career Advice you need today. Unique Process for Freelancers #packaging #DesignTips #CreativeProcess
Big Beautiful Bill, Analyze It Yourself: Don't Trust Anyone! We stress the importance of independent research. Download the bill, analyze it with tools like ChatGPT, and verify the information independently. This ensures a deeper understanding, avoiding reliance on others' interpretations. #packaging #trump #bigbeautifulbill
What's offline processes mean in production? #production #packaging #design #printing
Explore the rise of soluble packaging! We dive into how it's revolutionizing the beauty industry, reducing waste, and appealing to eco-conscious consumers. From shampoos to hand washes, discover the convenience and benefits of this dissolving innovation. The market is estimated to grow to six billion in 2031. #SolublePackaging #EcoFriendly #SustainablePackaging…
In this episode of Packaging Today, we unpack the implications of Trump’s “One Big Beautiful Bill” and how it could reshape the U.S. packaging industry—and ripple out globally. From tariffs and deregulation to reshoring and policy shifts, we break down what’s real, what’s hype, and what every packaging buyer, designer,…
Discover how to create eye-catching print and packaging without breaking the bank. Learn about impactful finishes that elevate your brand. #PackagingDesign
In today’s Packaging Today Show, we’re going full sci-fi—but it’s all very real. 🔥 First up: Julian Brown and NatureJab We discuss NatureJab and Pyrolysis to talk about turning plastic waste into fuel through pyrolysis. Is this the solution to our plastic crisis—or just a new way to greenwash oil…
Explore regenerative design, transforming packaging into an environmental asset. Discover materials and processes that enrich soil and support reforestation. This video shows how businesses can lead a new era of packaging and make a difference. #RegenerativeDesign #SustainablePackaging #Packaging
Delve into the story behind an exquisite panettone creation, far exceeding expectations. Discover why this a personal gift of culinary excellence. #packaging #branding #design
Mastering packaging is mastering the brand. We explore how elite designers create brand-defining moments. From high-end packaging for fashion, tech, and luxury brands, we give you career insights to help win clients and grow your skills. #PackagingDesign #BrandStrategy #GraphicDesign #LuxuryPackaging #FashionPackaging #DesignSecrets #CreativeProcess #MarketingTips #BrandBuilding #DesignInspiration
Today on the Packaging Today Show, we’re diving into two massive shifts in the world of packaging—one corporate, one legislative—and what they signal for your next packaging move. 🧰 Segment 1: IKEA’s Tiny Bag, Big Impact You’ve probably never thought twice about the little plastic baggie of bolts and screws…
We delve into the evolving Gen Z aesthetic in packaging design, moving past cliches. We'll explore how brands like Liquid Death, Rhode, and Skims are succeeding by understanding their audiences. Discover agencies leading the charge like Day Job and Gander, and their impact on consumers. #PackagingDesign #GenZTrends #BrandStrategy #DesignTrends2025 #Marketing…
Dave Never Fails: multimillion-dollar machines often rely on cardboard and tape! We explore the unexpected ingenuity behind production processes. Why does Dave always have to do this? #FactorySecrets #Manufacturing #Production #packaging #shorts
Should we do more sketch challenges like this? We take on a hinged box sketch challenge! Watch our rapid sketching of a rigid hinged box with a magnetic closure. We explore the process, including line weight and vac form insert, and discuss the meditative aspects of sketching and how it…
Luxury Brands: Logo Size Reveals Wealth & Quality In this episode we delve into how luxury brands signal value. From the loud logos on affordable items to the quiet confidence of a Birkin bag, we unpack the relationship between branding, quality, and price points. Learn about the subtleties of luxury.…
Breaking Down Polaroid Packaging in my First Unboxd Video #PackagingDesign #UserExperience #UXDesign #PackagingTips #MarketingTips #DesignInspiration #CustomerExperience #ProductDesign #CreativePackaging #BrandStrategy #shorts
It’s Friday, which means it’s time for Pack of the Week on the Packaging Today Show. Today we crack open the wildly illustrative, brand-extending, and licensing-heavy coffee packaging from Bones Coffee Company. From Star Wars to SpongeBob to mint-chocolate aliens, these packs are more than just loud—they're a masterclass in…
Join packaging industry experts Evelio Mattos, Cory Connors, and Adam Peek each week on the “Packaging Today Show” LIVE! Unpack the world of packaging design, manufacturing, and sustainability. From analyzing the latest packaging trends and packaging regulations to sharing insider tips on how to design packaging that stands out on…
In today’s episode of Packaging Today Show, we hit the aisle and the inbox. First, we’re breaking down real packaging pulled from the shelf—what nailed it, what failed it, and what we’d change to make it stand out. Then it’s time for everyone’s favorite packaging game show: Can We Solve…
You won’t believe how much plastic you eat every single day—no, really. In this episode of Packaging Today, we break down two groundbreaking studies exposing the micro- and nanoplastics that contaminate your food through normal packaging use. From chopping boards to bottle caps, deli wraps to canned fish—plastic is shedding…
