Learn what an Executive Creative Director does at a design agency, what they're responsible for, and how lifelong learning is critical to the position. We talk with Chloe Templeman of BigFish London and previously DesignBridge about what it's like to be a female executive. From being a mentor to a…
Chloe Templeman shares how strategy defines packaging design by creating the foundation of a great brief. Get the difference between a good design brief, how to design packaging to a brief, and even get the key questions to ask a client when starting a strategy workshop. Chloe is the Executive…
Packaging News for May 23, 2022 with Evelio Mattos, Cory Connors, and Adam Peek. Listen to the Package DEsign Unboxd podcast for more!
Why is recycling packaging so expensive? Packaging and sustainability experts recap the events at Waste Expo in Las Vegas. Host of Package Design Unboxd, Evelio Mattos Host of People of Packaging podcast, Adam Peek Host of Sustainable Packaging podcast, Cory Connors and guests.
What is National Packaging Design Day and how did I start it? The new Play to Earn Crypto game that will reward players for recycling by planting IRL trees and paying out in their token. What are the current plastics recycling rates in USA and should we believe the 5%…
What are the regulatory agencies responsible for packaging across the US? If you sell products int he US do you have to abide by these laws? Yes! Let's discuss who they are, what they're in charge of and how they impact your decision making. Log in today to learn this…
Bringing you the latest in packaging news every week, Evelio Mattos, Adam Peek, and Cory Connors discuss: New intro Ocean plastic Plastic waste California Recycling Lawsuit Plastic's place in packaging and more... Subscribe!
Packaging Design and Industry News that will impact your week, your month, and even your year 👏🏽👏🏽👏🏽👏🏽. This week we cover: Backing paper shortage - yeah sounds super nerdy and something that probably wouldn't impact you but it has, and will for the next 4 months. Finland Strikes are over…
Tired of Googling packaging news that will impact your business, agency, or team this week? Evelio, Cory, and Adam share the Packaging industry's latest news and innovations you care about every Monday morning here on Linkedin Live. Click "ATTEND" on the event's page to be notified before we go live…
Ever send a packaging design file to production only to be told they have to change everything about it to make manufacturable? Yeah, that sucks. So let's talk about production and preparing your design files for production. In Friday's Packaging Class we got into the basics of file production including:…
You've designed packaging, now what? How do you get noticed and get new clients? Where should you be posting your work and how? Today we look at several websites to post your work and what you should include. We also look at an 8 year old project posted online that…
Ever see a box design that blows your mind? Ever wonder how they came up with the idea? Today's class will dive into the process of innovating packaging structures. What you'll learn: Where innovation comes from How to add more innovation into your design process How to create an innovative…
What's the latest in packaging you need to know for the week of March 7, 2021, hear it on Packaging News Weekly with Evelio Mattos, Adam Peek, and Cory Connors. We cover paper vs plastics packaging, oil increases, how to discuss price increases in packaging, and much more on the…
Ever design packaging and miss an opportunity to connect with consumers? Before you design packaging you need to map the user experience to avoid missing every opportunity to build a consumer connection. UX is the vehicle for story-telling and brand building. This quick weekly packaging class is available live on…
Quick tear down of the Marshall Tufton Bluetooth speaker packaging. See how brands packaging their products for optimal unboxing, efficiency, and user experience. Hey my name is Evelio I'm a packaging designer with over 15 years in design and manufacturing for global brands. My goal is to share the intricacies…
There are different types of packaging used for various moments in a product's lifecycle. If you're planning to be a packaging designer, you need to understand the differences and requirements. In this week's class we learn about primary packaging, secondary packaging, tertiary packaging, and ecommerce packaging. We discuss the design…
Learn how professional packaging designers present packaging concepts in a sketch format. Learn everything from how to draw a line to 3 point perspective and all of the views required to complete an idea in the mind of the viewer. The Packaging Class is a weekly class available live on…
You're going to see how to quickly make professional quality box dielines. I spot an inspirational box online and show you how to make dielines based on that box design. Watch til the end to see the completed sample! It's fast, easy, and anyone can do it. What was used…
I had the opportunity to discuss Sustainable Packaging Myths and what many brands are doing wrong with NAPA Talks in Lithuania. Packaging designers need to be aware of the true goal of packaging and what sustainable design actually means. This does not mean eliminating plastic and replacing it with paper,…
What you need to know about packaging design this week brought to you by Cory Connors of the Sustainable Packaging Podcast, Evelio Mattos of Package design Unboxd podcast, and Adam Peek of People of Packaging podcast. We discuss recycling startups, materials, packaging design trends in the market and upcoming shows…
Birddogs packaging is simple, effective, and cheap. What they didn't spend on packaging they spent on copywriting. Learn how Birddogs creates a memorable unboxing with a basic REFL box construction and great copy. The two color printed exterior doesn't worry about standing out or making a statement. They connect with…
Graphic Designer Deon Mixon felt there needed to be a way to introduce graphic design to youth of color and share a path to design early on. So he launched Designeye a board game that makes learning about graphic design, motion graphics, packaging design, web design fun and accessible. In…
Learning how to design sustainable packaging for a start-up brand like coffee. We unbox Espressos to view the packaging from a designer's perspective. I'm Evelio Mattos and on this channel I break down product packaging to discover their design tactics used, challenge sustainability claims, and look at other solutions.This includes…
In this video, you'll learn how to create packaging based on branding strategy. Danielle McWaters, founder of DesignSake shares insight into what it takes to design great packaging for any business. 1. Find your target audience and uncover their needs 2. Understand the competition 3. Get inspired! We also discuss…
