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Vannett Li

Vannett Li Profile Photo

Comet Chaser Principal, Brand & Innovation Strategist

A California native who has earned her stripes as a New Yorker now currently living abroad in Budapest, Vannett Li is a 5-foot 3.5-inch brand and innovation strategy visionary with a firecracker personality. Her natural ability to identify a brand's strategic North Star has led her to award-winning success in revitalizing heritage brands and creating new brands for both giant corporations and startups. Her client list includes behemoths like Anheuser-Busch InBev, Diageo, Nestle, Unilever, Bayer, Mars Chocolate, and Hain Celestial, and small but mighty clients like Walker & Company, Exponent, Sunrise Session, Playground and Superzero. She’s given branding talks to international audiences of 600+ and mentored founders and up-and-coming designers via Sephora Accelerate, Credo for Change, The One Club for Creativity, and Pratt School of Design.

What can you expect from Vannett? Sunshine mixed with a little bit of hurricane. She's unconventional, provocative, and honest. Never one to back down from a challenge and she always delivers clear and concise solutions strategically grounded in timeless human truths.

Beyonce's Cécred Packaging & Strategy Breakdown | Ep 167
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March 15, 2024

Beyonce's Cécred Packaging & Strategy Breakdown | Ep 167

Vannett Li, Principle at Comet Chaser strategic Branding agency co-hosts this episode of Packaging Unboxd providing insights into the beauty and hair care industry. Connect with Vannett Episode Summary: In this thought-provoking episode, Evelio converses with Vannett Li about the intricacies of branding within the beauty industry, specifically focusing on Beyonce’s newly launched hair care brand, Cecred. Grabbing the attention of beauty enthusiasts and marketing strategists alike, this dialogue ...
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